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The Data Partnership offers a range of services for businesses - click on a heading below to see more information.
Consumer Lifestyle Data
Each and every day, our tele-researchers conduct in excess of 5,000 phone-based consumer lifestyle surveys - enabling us to place at your disposal the most detailed and current market data available.
We can tell you which papers your prospects read and where they shop; which charities they support and the investment products they hold; how many children they have, where they holiday, what car they
drive...
In addition, through our 'Sponsored Questions ' programme, we can add up to five additional variables that reflect your specific campaign requirements – effectively qualifying your prospects before you contact them to maximise your lead-to-sale conversion rates.
Whether you’re seeking golf nuts or newlyweds, high net worth professionals or regular ‘off the page’ buyers, dog lovers or long haul travellers… Our detailed and ongoing consumer surveys hold the key providing you with real insight into your prospects: their hobbies, interests, education, buying preferences, and a whole lot more.
Tele-researched Business Data
Our B2B database ranks among the most comprehensive currently available in the UK.
Comprising approximately 10m records and 2m companies, our business file is derived from ongoing tele-research - which we undertake in conjunction with leading companies and trade associations.
As with our consumer data, each of these contacts has been telephone verified - within a maximum of six months - to give your B2B campaign the required depth, breadth and currency it needs to succeed.
Our business file is fully searchable, too - based on industry sector, turnover, number of employees, and so on. Each record includes named contacts, job titles and, of course current telephone numbers.
So, whether you’re targeting sales and marketing professionals, HR and training managers, MDs or finance directors – SMEs operating domestically, or multinational corporations - chances are: we can help.
List Research and Resale
By providing a clearer picture of the increasingly complex data landscape, we help you choose and use the list(s) you need to get the maximum bang for your marketing buck.
Over the last 10 years – through trial, error, and hard won experience - we’ve developed a worldwide network of trusted and dependable information providers. Today that network comprises over 5,000 list owners, enabling us to confidently secure the third party data you need – at the most competitive rates - to put your campaigns into profit fast. Just tell us your campaign goals and prospect profile, and we’ll either refer you to our consumer lifestyle 'off the peg' data team or source the list – whether you’re seeking business-to-business or consumer data; for the UK only or worldwide.
Data Processing
Our technology is bespoke, sophisticated and robust, churning huge volumes of information at break-neck speed – refining and enriching your business data to better inform your campaign planning, and boost your ROI…
The accuracy - and therefore value – of your data depreciates all too quickly: our own research suggests by up to 27% each year. So if your file hasn’t been cleaned in a while, your data could be costing you money.
We will fully verify your data against a range of databases and suppression files too including:
Royal Mail’s Postal Address File
The Electoral Roll
NCOA (Royal Mail’s Change Of Address list)
The Bereavement Register
Mailing Preference Service
Telephone & Facsimile Preference Service
Bespoke Inhouse Call Centre
In addition to our Consumer Lifestyle Survey team, we house a small, niche call centre to offer you the opportunities for Bespoke telemarketing campaigns. We have had great successes with Hotkey transfer facilities, Lead Generation & Qualification, Audience Recruitment and many other tailor-made campaigns specific to your requirements.
To discuss any of the above services please call
0844 561 11 33 to speak to
a member of our friendly Sales team.
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